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iilhi® Oily ®2 M®clb(6s(i®r 



Where To Go, How To Go, And What To See In And About The 



FL@WEM €ET¥ 



ITS PAST, PRESENT, AND FUTURE 



lOdik^^di^vJsLo K- 



A Complete Guide — Illustrated With Views of Public, Office, and Commer- 
cial Buildings, Churches, Colleges, Hotels — Streets, Avenues, and 
Beautiful Homes — The Parks, Lake, River, and Bay — P'acts 
Concerning the City's Enormous and Diversified In- 
dustries, and Its Importance as a Manufactur- 
ing Centre — Fifty Resorts Within Fifty 
Minutes and Fifty Miles — Itin- 
eraries and Points of 
Interest 



PRICE. 25 Cents 

For Sale at All Hotels, News Stands, Stationery Stores and 
Railroad Stations and on the Trains Passing through Rochester. 



I'llU.ISHKD AT nOCHESTKR, N. Y. 
BV 

WATKYNS PUBLISHING COMPANY 






S 



,1 




FOREWORD 

HIS BOOK deviates from the conventional Guide- 
book because of the Subject. So much can be said 
and pictured about Rochester that it is no mean 
task to be content with a mere matter of ninety-six 
pages. This is a "Baedeker,'' — a history, — a manu- 
facturing- record, — a compendium of facts and figures, — a pic- 
ture-story of a Httle of the Flower City, — a vade niecuin, if you 
please, — pressed into a Souvenir of a great city, which has a fine 
history, a remarkable and substantial growth and a splendid des- 
tiny. 

The publishers wish to thank Mr. W. H. Samson, as an au- 
thority on historical matters, for his assistance. Thanks are also 
offered to the secretaries of the Chamber of Commerce and many 
others. 

Mr. C. C. Zoller and Mr. Richard il. I^ansing, well known 
amateur photographers of this city, have furnished most of the 
beautiful pictures of Rochester and vicinity which adorn these 
pages. 

This book and its entire contents are copyrighted and all 
rights are reserved. 



TABLE OF CONTENTS 



A Day on the Lake - - ^!> 
Aquatic Clubs - - - - "T 
Bank Deposits - - - I'i' 
Building Operations . - 94 
Chamber of Commerce - - 70 
City Beautiful Plans - - 4 3 
City of Home Owners - - 41 
Club Life in Rochester - - ao 
Does It Seem Possible - - 62 
Educational Facilities - - 53 
Exposition Park - - - 60 
Facts and Figures About Roch- 
ester - - 27, 28. 29, 30 
Fraternal and Secret Societies 96 
Genesee River, The - - 18 
Genesc-e Valley Park - - 73 
Health of Rochester - - 39 
Highland Park . - - 74 
Historical - - - - 15 
In the Lake Country - - 7 7 
Itineraries — Where To Spend 

Dav - - - - 73. 81, 92 



"One of Greatest Manufactur- 
ing Places," Col. Roches- 
ter's Prediction 
Quarter Million Souls 
Railroads and Railroad Stations 
Rochester, a City of Splendid 
Destiny - - - - 

Rochester's Beginning 
Rochester, Flood of 1865 
Rochester's Flower Shows 
Rochester's Geographical Situ- 
ation - . - - 
Rochester's Industries 
Rochester's Parks - - - 
Rochester Public Market 
Rochester, the Flower City 
Sodus Bay . - - - 
Survey of the 100-Acre Tract - 
Taxes and Property Valuations 
To the Thousand Islands 
Water Supply - - - - 
Weather and Climate 



INDEX TO ILLUSTRATIONS 



Blast Furnace - - - - 85 
K.. R. & P. Office Building. Sta- 

tittn and Car Ferry - - 100 

Brewer's Landing - - - 20 

Birches. Highland Park - - 75 

Bound for Foreign Ports - 8 8 

Brick Church Institute - - 40 

Brick Presbyterian Church - 40 

Bridge Over Red Creek - - 7 6 

Bit of f»ld Rochester - - 39 

Birdseye View Exposition Park 60 

Chamljer of Commerce Building 70 

Court Street Bridge - - 32 

Canoe Dock, Genesee Valley Pk. 74 

Civic Center, Proposed - - 4 3 

Court House, First - - - 12 

Court House, Third - - 22 

Court House Interior - - 2 3 

C'lrcus Day on Main Street - 27 

Convention and Exhibit Halls - 28 

Dr. Lee'.s Hospital - - - 81 

Eagle Tavern - - - - 31 

Ea.st High School - - - f,3 



Elmwood Avenue Bridge 
Erie Canal Aqueduct 
I'alls, Genesee, Upper 
Flails, Genesee, Lower 
First Presbyterian Church 
Flood of 1865 
Fountain. Highland Park 
Garden of George Eastman 
Graham Highland Park Sant 

torium - - - 

Gorge of the Genesee 
Hotel Rochester 
Hotel Seneca - - - 

In Holy Sepulchre Cemetery 
In Palmer's Glen 
Insurance Building - 
Irondequoit Bay Scenes - 
Lake Avenue Baptist Church 
Lehigh Valley Station 
Lyceum Theater 
Main Street Bridge. 1838 
Main Street, 1840 - 
Main Street. 1911 - 



Main Street, Midnight 
Masonic Temple - - - 

Millstones . . - - 

Mouth of Red Creek 
New York Central Station 
New York State Armory - 
Off Charlotte Pier - 
Off Newport - - - - 

Old City Mills - - - - 

Old National Hotel - 
One of Thousand Islands 
Overlooking Irondequoit Bay - 
Oxford Street 

Polo at Genesee Valley Park - 
Postoffice . . - . 

Powers Building _ - - 

Powers Hotel - - - - 

Rattlesnake Point - - - 

Rhododendron Walk 
Rochester Aster . - - 

Rochester, Col., Portrait of 
Rochester Trust Co. Building - 
Rochester Four Corners. 1812 - 
Ru.stic Entrance . . - 

Statue of Justice _ _ - 

St. Luke's Church - 
St. Patrick's Church, 1823 
St. Patrick's Cathedral 
Sea Breeze Gorge - - - 

Second Baptist Church. 1S53 - 
Shepherd and Sheep 
Shipping. Lower Genesee. 1838 
Steamer Rochester - - - 

Sunset at Dugway - - - 

Swan Boat, Seneca Park - 
Thou.sand Island Home 
Twilight on Pinnacle Hill 
Washington Park - - - 

West High School - 
Residence.'; — 
Adam.s. G. R. 

Bausch, William - - - 

Beckley. J. N.- 
Bennett, B. G. - 
Bergener, Charles 
Brotsch. F. A., Jr. . . - 
Burritt. Clyde 
Cogswell, William N. - 
Colgate, George L. - - 

<'()lehrook, A. S. - 



26 

96 

7 

36 
34 

77 
85 
70 
15 
79 
87 
50 
74 
97 
31 
94 
41 
33 
21 

8 
25 

9 
73 
10 
15 
30 
30 
S3 
13 
76 
16 



Dailey, John F. 
Davis. R. W. 
Doyle, Joseph P. - 
Ea-stman, George 
Edelman, E. C. 
Elliott, Matthew - 
Everest, C. M. 
Fisher, F. J. 
Fowler, P. A. 
Gleason, Fred 
Graves. H. B. 
Hagen, A. T. 
Ham. George W. - 
Hanna, James H. 
Hauck. P. G. 
Kaelber, J. George 
King, John P. 
Knapp, M. D. 
Kohlmetz, Henry L. 
Kondolf, Mathias 
Little, A. P. 
Loeffler, F. H. 
Mabbett, Fred A. 
Maijgren, Thorvald 
McCall, Arthur H. 
McMaster, J. J. 
Millington. S. A. - 
Noeth, George E. 
Ormrod, William L. 
Robinson, W. J. - 
Scheuerman, Joseph E. 
Simonds, S. S. 
Spiehler, Oscar B. 
Staud, Charles J. 
Stern, Charles 
Strong, H. G. 
Stuber. W. G. 
Van Hoesen, G. O. 
Vogel, Emil J. 
Vogt, George J. 
Wanzer, Charles H. 
Warner, J. Foster 
Warren, J. Burton 
Wegman, William J. 
Wetmore. George M. ■ 
W^ickes, R. B. 
Wilmot, Frank 
Woodbury, W. E. 
Wray, William H. 
ZoUer. F. W. 



45 
93 
90 
56 
9 5 
84 
89 
59 
61 
47 
51 
47 
69 
56 
46 
57 
82 
93 
86 
66 
48 
52 
86 
67 



ROCHESTER'S BEGINNING 




. accounts agree that it was in the summer of 1789 that Ebene- 
zer Allan — "Indian Allan" — put up a saw-mill ; and in the same 
\ear built a grist-mill on the west bank of the Genesee river on 
a site now surrounded by Aqueduct, Graves and Race streets 
and the Erie canal, one hundred acres having been given him 
by Oliver Phelps, who had promised the Seneca Indians that he would erect 
such mills if they would add a tract of land on the west side of the Genesee 

"for a mill-site" to that of the lands they had 
sold to Phelps & Gorham east of the river. 
This was the beginning of Rochester. 
The settlers and Indians at first came for 
miles to have their corn ground, but Allan's 
mills never seemed to prosper and fell into 
disuse and ruin. Nevertheless, this part of 
Western New York later became, and was, 
for over half a century — by reason of the 
wonderfully fertile valley, the water power 
of the Genesee river and the traffic created by 
the building in 1826 of the Erie canal — the 
most extensive milling section of the United 
States. Hence the world-famous appellation 
"Rochester, the Flour City," — now felicitous- 
ly called "The Flower City." 

This "lOO-acre tract" was assigned bv 
Allan in 1792 to Benjamin Barton, who ob- 
tained a regular deed from Phelps & Gorham 
and transferred it to Samuel B. Ogden who 
sold it to the Pulteney estate. In 1800 there 
journeyed from Maryland into the "Genesee 
country" Colonel Nathaniel Rochester, Colonel William Fitzhugh and Major 
Charles Carroll, and they were so pleased that each bought tracts of land 
on the eastern slope of the Genesee valley and the flats on Canaseraga creek 
near Dansville. Later — on November 8, 1803 — they bought the one-hundred- 
acre tract for $17.50 an acre from the agent of Sir William Pulteney. In 
1810 Colonel Rochester moved his family from his Southern plantation to 
Dansville, where he lived for five years ; then took up life at East Bloom- 
field and finally settled in Rochester in 181 8 and lived here as its most prom- 
inent, i^rogressive and honored citizen to the day of his death, May 17, T831. 




STONES THAI 
FIRST COR^ 



GROUND THE 
IN ROCHESTE 




(O/Pt^rz:^ 



A GL'IIJI-: AND 1 1 IS Tom' 






Survey of the " 100-Acre Tract" 

UT the real life of kochesUT caiiiinl he .said lo have heguii much 
earlier than 1811 when Colonel Rochester first surveyed and 
sold lots on the one-hundred-acre tract, and this period was 
just before the War of 18 12 with Great Jjritain, and it was 
not before 1815 that the population and business began to in- 
crease. When Ijuffalo, Batavia, Canandaigua, Geneva, Palmyra, I'enn Yan, 
Bath, Geneseo, Caledonia and LeRoy had become considerable villages, and 
local business had begun to center at Pittsford, I'enfield, \'ictor, Lyons, Lima, 
Avon, Dansville. Warsaw. Attica. Oak Orchard, Clarkson, Parma, Charlotte, 
llanford's Landing' and Scottsville sufficient to form little clusters of stores, 
forges and dwellings, there was at "Fall Town" or "Genesee I'^alls." but a 
rude mill and a few still ruder log-cabins: less than twenty acres of 
forest were cleared, and there were not half a dozen families. 

Four families settled in 1796 at llanford's Landing at the foot of 
the Lower Falls, and here, fourteen years after, the first store for all 
these parts was opened. A man named Farewell occupied, for a brief 
time, a*'rude cabin near Lake and Phelps a\enues, several }ears later. 
In 1807 Charles Plarlord built a log-cabin in the forest near what is now 
the corner of State and Smith streets, and later erected a saw mill and 
a erist mill on the river bank on the site of the old I'hoenix mills. 




ROCHESTE'? S FOL 



10 



THE CITY OF ROCHESTER 




" One of Greatest Manufacturing Places " 

N this year of 191 1, when its superior advantages are so obvious; 
when it has become a large and rapidly expanding city of over 
225,000 people; with immense industries whose output supplies 
every known quarter of the globe, surprise is sometimes ex- 
pressed that Rochester was not one of the primitive theaters of 
investment and enterprise in Western New York. For a long series of years 
after the beginning of the settlement of the Genesee country the pioneers 
were busy in clearing the forests and svibduing the 
soil and there was little necessity for market-places or 
central depots. Small streams furnished the rude 
mills in almost every neighborhood, and the extensive 
hydraulic power of the Genesee was not required. 
Rochester, of itself, in its steady, permanent growth, 
demonstrates that successful towns and cities should 
not precede, but follow the general improvements of a 
country which is to be tributary. Rochester sprang 
into being at the proper time and kept pace with the 
growth and improvement of the whole country — 
lience its permanence and substantial character. The 
territory bordering on Lake Ontario, with isolated ex- 
ceptions, did not attract the earliest settlers. There 
was little of lake commerce and the region about the 
falls of the Genesee was at that time swampy and 
miasma inoculated the few struggling inhabitants 
ON SECOND COURT HOUSE ^^j^]^ cliiUs aud aguc, while the land confining the 
rushing river was dark and gloomy with the thick foliage of the forest 
primeval, the home of the bear, the panther and the great, grey wolf. So 
that, following the erection of Allan's mills and the clearing about it, there 
was, in respect to either settlement or improvement, an almost total suspen- 
sion of operations for nearly twenty years, — a period in the present era more 
than sufificient for the founding of empires and the building of great cities. 
In January, 1802. an appraisal of the parcels embracing the Pulteney 
estate placed the mills and hundred acres at a value of $1,040! 

In writing to his friend and partner. Major William Carroll, from Dans- 
ville, January 13, 181 1, Colonel Rochester said: "It [Rochester] must be- 
come a town of great business at some future period ;" and, in 1825, in writ- 
ing to his half-brother, John G. Critcher, he said: "Not only the site of the 
village but the country about it was all a wilderness in 181 1, but is now a 
thickly settled country that turned out from ten to twelve thousand persons 
who met General Lafayette on the tenth of June last. There can be no 
doubt but that Rochester will be one of the greatest manufacturing places in 




JUSTICE" 



A GUIDE AXD HISTORY 



11 



the United States. It embraces more local advantages than any place 1 have 
ever seen and I have visited almost all the States. The land for one hun- 
dred miles in every direction is of the finest quality." 

The Rochester of 
191 1 has fulfilled the 
prophecies of its 
founder beyond even 
his most sanguine ex- 
pectations. 

It was the bridge 
thro w n across the 
Genesee ri\cr at .Main 
street in 1810 and fin- 
ished in 1812 at a cost 
of $12,000 which gave 
Rochester its first im- 
petus and did more 
than anything else to insure the growth of the embryo city. Can the 
reader realize that, prior to this epoch, — for such it w^as to the brave, 
struoiilino- settlers of those davs — in order to get to the west side of the 



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?EET BRIDGE 



AQUEDUCT 




MG TOWARD BRIDGE. 



A GLI1JI-: AND HISTORY 



Ui i 1 1 
MM 




PRESBY 
OF CITl 



river it was necessary to t^o to Avon, twenty-one miles south, nv u> ford 

the river, which could only be done at two points and then at .U'cat risk 

of drownini:? The l)rid,-e was huilt at the exi)ense of ( )ntari() and ( ien- 
esee counties under an act of the Le.uislature. 
Another hrid.ue took its place in 1S24, and still 
another in 1S57 which stands to-day. — a re- 
markable test of endurance and honest ma- 
sonr\ since e\er\- other bridge spanning' the 
ri\er lias been built and some rebuilt since 
thfii. and yet the traffic in one day across the 
old Main street brid.qe is greater than that on 
all the (Others combined. I'nless he is told, the 
sirauiL^er never realizes when he traverses that 
busy thorou,^"hfarc from b'ast to \\'est Main 
street that he is on a bridge and is crossinj;' the 
(jenesee river, b^or that matter, how often 
does that thoui^ht come to the Rochesterian? 
The first frame dwelling' on the site of the 
( )sburn 1 louse. South axcnue, was erected in 
iiSio but this was not in the lOO-acre tract. 

The first dwellins;- on the west side of the river on the Rochester tract 

was built in 1812 on the site of the Powers buildintj. corner of Main and 

State streets. The first mail received in the future city was on July 4, 

1812, when there were just fifteen people in the 

settlement. The first store and the first school 

were opened in 1813. 

In 1815 two ilour mills and a cotton fac- 
tory were put into operation in "I-Tankfort" 

and the same \ear marked the openint;- of the 

Fitzhii^e^h and Carrt)ll mill-race back of the 

present Erie railroad station, and which, with 

Brown's race at the head of the "llii^'h falls." 

three years later, and the lolmson & Seymour 

race on the east side with the dam across the 

river in 1817. assured the rapid ,<.;rowth and 

prosperity of Rochester with its uusur])assed 

water priviles^es. In 1815 .Vbelard Reynolds 

built the first tavern on the west side of the 

river on the site of Reynolds' Arcade. The 

first newspaper.--a weekly. — was established 

in 1816. In 1817 the steamer Ontario be.i^an her trips from Sackett's 

Harbor to Lewiston and once a week came up the river to Hanford's 




A GUI UK AXl) HISTORY 



15 




lONAL HOTEL 



Landing, but some years earlier than that boats were navigatint; the 
lake and stopping regularly at the mouth of the Genesee river. 

The village of Rochesterville, 
named after Colonel Rochester, 
was incorporated in 1817, but was 
officially changed to Rochester 
April 12, 1822. In 1834 Rochester 
was incorporated as a city. The 
tirst railroad train ran out of Koch- 
ester in 1837. 1 1^6 population at 
the taking of the first census in 
1815 was 331 ; in 1820 the United 
States census placed it at 1,502. 
INIonroe county was erected in 1821 from the counties of Ontario and 
Genesee and in 1825 Rochester had grown into a village with a population 
of 5.273, having a personal and real property assessed valuation of $1,767.- 
135. Now, in 191 1, it is over $152,000,000. 

Before the "town at the Falls" had its being or had but just begun to 
breathe, five towns had been born and struggled for an existence on the 
site of the present Rochester or its vicinity and their founders fondly 
hoped that each was destined for the metropolis of the Genesee Vallev. 
Not a vestige remains of any save Pittsford 
and that beautiful village some day may be 
absorbed in the march of the city to the 
southeast. 

Tryon town, at the head of Irondequoit 
bay, boasted of a warehouse five stories high ; 
a mill costing $15,000; an asher\- and a dis- 
tillery and the first flour shipped irum West- 
ern Xew York to Montreal went out from 
Tryon town in 1700- 

Carthage, at the U^wer fall>. and King's 
— later llanford's — landing on the west bank 
of the river opposite, and Castle town all have 
their histories tragic and ephemeral. The lat- 
ter place was at what is known locally in 
these days as "The Rapids," just north of the 
entrance to Genesee \'allev Park, and once =^ luke s leaa built 1825 

IN USE 1911 

steamboats used to ])lay between Rochester 

and Geneseo every morning, stopping at Castle town when signalled. 

When Rochester began to stir and the Erie canal opened it vanished. 




16 



THE CITY OF ROCHESTER 




Its Geographical Situation 

HE prosperity and importance of Rochester are due to causes 
which could not fail to give rise to a great city. It was predes- 
tined to be the scene of great human activity. Its geographical 
situation is particularly in its favor, being placed on a broad, 
level plateau at an altitude of from 500 to 657 feet above the 
sea. or 291 feet above Lake Ontario. Rochester is now the third city of the 
first-class in the State of Xew York and the twenty-second in point of popu- 
lation in the United States. The city lies on either side of the Genesee river, 
379 miles west of New York city ; 69 miles east of Bufifalo and three and a 
half miles south of Lake Ontario, though part of the city is directly on the 
shores of the lake since the acquisition of over 500 acres for a handsome new 
park. The splendid river, — which rises in the heart of the mountains of 
Potter county, Pennsylvania, 130 miles south, falls 261 feet in three cataracts 
in the city limits, furnishing a water power unsurpassed if equalled, in its pos- 
sibilities for future development, by any other city on the continent. This 
power not only still supplies the many flour mills and factories, but generates 
thousands of kilowatts of electric energy for lighting the streets, stores and 
homes of Rochester and propelling the city and interurban trolleys, so that 
it is appropriately known not only as the "Flower City," the "Convention 
City," the "City of Homes," the "Kodak Citw" but also as the "Power City." 




A GUIDE A XI) HISTORY 



17 



TIk- ])(i\\cr for the railroads, however, is lari;ely supplcincntcd by that re- 
ceived from Niagara I'alls, owing to the iinniense operations and traffic on 
the numerous lines. 

ilie Port of Rochester at the mouth of the Genesee is the largest Ameri- 
can port on Lake Ontario and the volume of export and import business is a 
large factor in the cit\'s commercial welfare and imjxirtance. 




HE GENESEE 



Closing up and surrounding the city on every side lies a soil of rare fer- 
tility, producing the fruits, grain and vegetables of the temperate zone in such 
profuse abundance as not only to supply the home but the foreign markets, 
the api)le and peach orchards of this locality and the celery, lettuce and tomato 
beds of Irondequoit being justly famous. 

In contiguous territory arc mines of coal, iron and salt. 



Enormous Growth in Bank Deposits 

One of the strongest indications of the imjiortancc and magnitude of 
Rochester in the business world and a significant indication of the growth 
and development of the city and its manufacturing industries and the people's 



18 



THE CITY OF ROCHESTER 




_OWER FALLS OF 



<E GENESEE 



thrift iua\' be found in the statement of the Rochester Clearing House. The 
banks of Rochester on the last day of 1910 had deposits ag-gregating $153,- 
328,167.54, an increase over the previous year of $7,307,989.02. The surplus 
and undivided profits were $9,585,043.55, a gain of $361,541.65 over the pre- 
ceding year. The joint capital of the banks was increased by $400,000, mak- 
ing a grand total of $4,337,000. The individual reports of the banks for the 
first six months of 191 1 show a very substantial increase over the above 
official statement : while the clearings for the same period indicate an increase 
of over 30 per cent in the same months of 1910. The clearings for 1910 
amounted to $210,842,070.59, an increase of $11,252,133.00 over the previous 
year. The amoimt of the combined deposits in ten years has more than 
trebled. 

Rochester has six banks of discount, five trust companies and four 
saving institutions. 

The Genesee River 

The (ienesee river, which nearly bisects the city and flows through a 
dee]), i)recipitous gorge in the northern part, has three falls and several 
rapids with a total descent of 261 feet. The river is spanned by nine city 
bridges, one of which — Driving Park Avenue — is a single span bridge, 212 



A GUIDE AXD HISTORY 



19 



feet high and 717 feet long-. Tlie Central Avenue bridge is being rebuilt and 
it is only a question of time when another bridge will have to be constructed 
between Andrews and Main Streets to relieve the congestion of the latter 
bridge. Then there are tlie bridges operated b\- the Xew York Central and 
R., W. & O. Railroads and the a(|ueduct — S4S feet long and 45 feet wide by 
which the Erie canal is carried o\er the the river. 

The name nf tlie river was s])elled and pronounced in a great variety of 
ways by the tribes composing the Six Nations, or by the French, Dutch and 
lingiish e.\|)lorers. "Chin-u-shi-o or "Gen-nis-he-o," which was the name 
of an Indian town, were the commonest forms and mean "Beautiful, open 
valley."' This applied to the upper part of the river; but from the rapids to 
where it empties into Lake Ontario it had a distinctive name — ''Cas-con-chi- 
ag-on" or "Cas-con-chag-on" — meaning ''Something alive in the kettle." But 
it is better, perhaps, to accejjt Lewis II. Morgan's simjile definition — "Under 
or l)el()w the falls." 

The geogra])hical names ha\ing Indian origin about the city were wierd- 
ly twisted into their present shape by the grotescpie spelling of the French, 




the Dutch and the I-Jiglish, in an endeavor to s])ell in their languages as they 
were pronounced by the Indians, there being, for instance, over fifty dif- 
ferent ways of spelling what we now call Irondequoit bay, — the Seneca name 



20 



THE CITY OF ROCHESTER 



was *'0-nyui-da-on-da-gwat," meaning "It goes aside, or turns out." Father 
Hennepin over two centuries ago spoke of the great lake as Ontario, which, 
he says, "is hkewise called in the Iroquois language 'Skan-and-ar-i-o,' mean- 
ing a 'very pretty lake.' " The Six Nations called themselves "The Ho-de- 
no-sau-nee" or "Children of the Long House." The French called them 
Iroquois, because the Indians invariably ended their long speeches with 'Tr-e- 
okwa," meaning "I have spoken." "Xun-da-wa-o-no," meaning "A great 
hill people," was never adopted in any form, but, instead, the word for that 
tribe of the League who were the lords of this section of the new world ap- 
pears on a Dutch map of 1614 as "Sennecas," origin unknown. The Eng- 
lish spelled it '"Sinnekees" and the Americans "Seneca." 

Rochester's Water Supply 



m 



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r1 




t:^^ 









M 



Rochester is am- 
ply supplied with pot- 
able water of rare 
purity — the best in 
the Ignited States — 
from Hemlock lake, 
29miles south, brought 
here by the gravit}' 
S3"Stem and stored in 
three reservoirs, two 
of which are in the 
city, with a total stor- 
age ca])acity of 250,- 
000,000 gallons. An 
average of 18.000,000 br. . fr genesee 

gallons of water is 

used every day in the year, and in the summer time this amount is nearer 
twenty millions. Ten years ago thirteen millions per day were used. 

There are ]mblic baths and comfort stations at convenient points and 
swimming pools in the parks, and there is a thorough system of food inspec- 
tion which has become a criterion — particular])- in the examination of the 
milk sui)])l\- — for the cities of the nation to pattern. 

In addition to the other appellatives given Rochester it might not 
mappropriatel}- l)e called a "City of liridges," since there are seventy- 
five across the river, Erie canal, and cahal feeder. Of these, twenty-six 
carry streets over the canal: ten carry streets over railroad tracks; 
twenty-five carry railroads over streets and five others are stretched 
across the feeder and mill-races. 



A GUIDE AX I) IIISTORV 




ROCHESTER, THE FLOWER CITY 

M(Jl\l''. si.nnilicant or felicitous title could not be found to 
apply to Rochester for a second appellation than the "Flower 
City," — for. with its world-wide reputation as the first city of 
ilic country in ilic production and sale of nursery stock, and its 
pre-eminence in the culture, production and sale of flower 
seeds, and its broad avenues and shady streets, bordered by well-kept lawns 
and blossoming beds, and its acres upon acres of magnificent parks, it is, in- 
deed, "The Flower City." The town first gained prominence as the "Flour 
City" when the wonderful water-power which, then, as now, flowed over the 
three high falls of the Genesee river ; and when the easy mode of trans- 
ferring grain over the canal and the fertility of the Genesee vallev for its 
wheat, were factors to this end. so that, for years its mills produced for a 
large proportion of the United States. But the westward march of civiliza- 
tion and the cultivation of the immense plains of ^Minnesota, Iowa, Illinois, 
Kansas and the Dakotas into the granaries of the world, wrought great 
changes and Rochester as a flour-producing center lost its position and title 
to fame as the "Flour City," — although it is safe to assume that as much 
wheat as ever is sti'l ground annually in its mills. 

Early residents noticed with what jirofusion grew plants and shrubs 
of every variety. The flowers and \incs in evidence around the Ikmiic 
seemed to nourish themselves and in tht' woods were to be found the 
most beautiful species of wild flowers. 

Farseeing business men turned tn 
the culture of the flowers and trees 
and made this their life work. Xur- 
series were established, the products 
of which are sold in the markets of the 
world, so that Rochester, "'J"he l*"l()wer 
City." is the first city in the world in 
growing and exporting seeds and 
nursery stock. 

To-day that title is deserved more 
than ever before. Visitors from all 
over the country come to Rochester t< > 
view the magnificent floral dis]days at 
the parks and private homes. Com- 
mittees from civic imi)rovemenl organ- 
izations in other cities frequently visit 
Rochester to see what is being done 
and how with a view of improving 
conditions in their own citw 




THE ROCHESTEF 



22 



THE CITY OF ROCHESTER 



Tlie aster iias recently been chosen as the eml^Iematic tlower of the 
Flower City. Here amoni;" its famous floriculturists and seedsmen the 
beautiful flower has attained its greatest i)erfection and variety and more 
seeds of this plant are raised in and sold out of Rochester than from any 
other locality in the world. 

A Half Million Souls in 1925 

If the hopes of the progressive business men of Rochester and the plans 
of famous engineers who have figured out the vast possibilities resulting from 




a storage dam or dams at Mt. Morris or Portage Falls are ever realized 
Rochester will be a city of a half million souls in the next quarter century. 
Surveys and plans for the construction of a dam near Portage, which 
will impound eighteen billion cubic feet of water, 11,250,000,000 feet of 
which would be available for commercial purposes, has been made. The 
reservoir would be fifteen miles long, nearl}^ a mile wide, with an area 
of over thirteen square miles. The drainage basin above this reservoir 
would be 948 square miles. Such a dam and reservoir would control 
the highest floods known and would be capable of creating a water- 
power amounting to 75.000 horse power, peak load, while at the same 
time furnishing water to maintain the flow of the Genesee river of such 
volume as would ])crmit power plants to run throughout the vear. 



A GUIDE AXl) HISTORY 



23 



ROCHESTER'S INDUSTRIES 

] I Al' the prosperity of a city depends upon the scope and char- 
acter of its industries is an oft-repeated truism. Rochester 
has a sound inchistrial Hfe. resulting from the use of prt)gres- 
sive metiiods, by men who reside in this city and take a 
li\el\- interest in its welfare. It is impossible here to give 

an ade(|uate account of Rochester's industries, so that attention is called 

only to a few of the more prominent features. 





24 THE CITY OF ROCHESTER 

Rochester is a city of homes ; a city of working people who own 
rheir homes. In no other city of the country is this condition so pro- 
nounced. Ideal working- conditions have made the w^orkmen take an 
interest in the city, and steady employment has encouraged thrift, result- 
mg in the saving of the necessary amount to purchase a home. A resi- 
dence once owned by the workman insures his permanence and guar- 
antees a constant supply of skilled labor. 

Employer and employee work together for the common good and 
there has been but little really serious labor trouble. The employer, 
in an honest endeavor to improve working conditions, has provided fac- 
tories and equipment which have been pronounced well nigh perfect. 
The workman has appreciated the interest shown and has done all possi- 
Ide f*:)r the promotittn of the industry. 

According to figures compiled by the Rochester Chamber of Com- 
merce the city now has approximately 1,700 manufacturing establish- 
ments, embracing 377 different branches. There are employed over 
75,000 workers, to whom is paid an annual wage of about $19,000,000. 

Rochester's industrial growth not being forced has been of a sound 
nature. The natural advantages of the city are the only inducements 
held out to the manufacturer who contemplates a change of location. 
Many have come here, examined into the situation and moved their in- 
dustries to this city despite the fact that in other places bonuses of vari- 
ous kinds were offered. 




ELMWOOD AVENUE BRIDGE. GENESEE VALLEY PARK 



A GUIDK AND HISTORY 



25 




BUILDING 



In certain branches of trade other places may have some pecuHar ad- 
vantages that enable them to excel Rochester; other cities are of older or 
wider historical interest ; other cities there are where the people swarm in 
never-ending streams, jostling, pushing, crowding, crushing, but what other 
city combines more of all that is attractive, more of the things that make 
living worth while than clean, beautiful, healthy, prosperous, busy, cultured 
Rochester, the city of homes with plenty of fresh air and light and sunshine ? 

The statement is often made that there is no city of the size and popula- 
tion of Rochester in the worUl that can compare with it in the extent, the 
diversity and importance and the financial magnitude of Rochester as a 
manufacturing center. Only a brief survey of its industries can be taken in 
these pages, but such as it is will reveal a most astounding condition which, 
however, is in no sense exaggerated and is capable in every way of greater in- 
crease. — in fact, there is no limitation. 

Rochester is the foremost city in the world in the manufacture of optical 
goods. The making of kodaks and cameras though not in existence a score 
of years ago has attained astonishing proportions, employing thousands of 
hands and making niillions of dollars. The maiuifacture of cameras for 



26 



THE CITY OF ROCHESTER 



amateur photographers had its birth with the early attempts and subse- 
quent triumphs of George Eastman of a camera which could be operated 
without the use of a wet plate. His development of a dry plate and camera 
of small compass created a new industry and to him may be credited the 




MG EAST; OCTOBER 



A GUIDE AND HISTORY 



27 



present popularity and high standard of photography. More kodaks and 
cameras and photograph films are manufactured and sold from Rochester 
than are made in all the other cities of the world combined. 

The largest optical factory in the world is located in Rochester, pro- 
ducing the smallest of microscopes to the searchlight lenses for the United 
States navy and the lenses for the (lovernment's lighthouses. 

Rochester is the First City in the World 

In the production of pliotographic supplies. 
In the manufacture of optical instruments. 
In the manufacture of thermometers. 
In the manufacture of lubricating oils. 
In the manufacture of laundry machinery. 
In the manufacture of paperbox machinery. 
In the manufacture of vegetable ivory buttons. 
In the manufacture of enameled steel, giass-liucd tanks. 
For growing and exportation of seeds and nursery stock. 
New York and Philadelphia alone surpass Rochester in the niaiuifacture 
of clothing and neither city produces the fpiality and excellence of workman- 




CIRCUS DA 



28 



THE CITY OF ROCHESTER 




BACKGROU 



ship which has sj-mboHzed Rochester made clothing all over the world. The 
output in 1910 aggregated twenty-two million dollars. 

Brockton, Lynn and St. Louis are the cities which produce more shoes 
than Rochester, but, as is the case in the clothing industry, and all other pro- 
ducts for that matter, the Rochester goods have no superior in quality. There 
are between forty and fifty factories, representing an investment of over 
$6,000,000, turning out over $16,000,000 annually. 



Rochester has 

The largest camera works in the world. 

The largest button factory in the world. 

The largest preserving plant in the world. 

The largest lubricating plant in the world. 

The largest photographic film factory in the world. 

The largest thermometer works in the United States. 

The largest photographic dry i)late factory in the world. 

The largest photographic sensitive paper factory in the world. 

The largest factory in the world for the manufacturing of office filing 
devices. 

The largest factor}- in the world for the manufacture oi machinery for 
making wood boxes. 

Fifty-seven hotels. 

One hundred and thirty-se\en churches. 

A mean altitude of 514 feet above sea level. 

Thirty fire companies and 325 firemen and 304 ])olicemen. 

The largest custom fur tanning establishment in the United States. 



A GUIDE AND HISTORY 



29 



The center of the world for manufacture of temperature and ])rcssure 
indicating, recording- and regulating instruments. 

The largest Masonic lodge (Genesee I'alls, Xo. 507) in the \v<.rl(l — 
membership over 1,400. 

The largest plant in the world for the manufacture of enameled steel 
glass-lined tanks. 

The largest Commercial Travelers' Mutual Henefit association in the 
United States. 

A population of 218,149, according to the census taken in lyio, but it is 
api)roximately 225,000. 

Xearly all (if the motion picture him that is used in the world is manu- 
factured in Rochester. 

Xo city in America has so man\- sumiuer resorts within a radius of hftv 
miles. 

.\n average of forty-seven tons of mail matter are received and sent out 
e\-ery day. 

-Xearly seventy-five thousand emi)loyees are at work in the factories and 
workshops. 

There are ten breweries in'oduciiig amuially 675.000 barrels of l)eer and 
ale and employing 2,000 men. 

The number of manufacturing estal)lishments is al)out 1.700. These 
prt)duce annually goods aggregating over $100,000,000. 

Rochester has eight theaters, nineteen halls and a Convention and Ex- 
hibition halls cai)al)le of holding six thousand persons, not to mention Ex- 
position Park. 

The receipts of the Rochester postoffice— which is the twenty-second 
in the country for revenue — ending December 31, 1910, was $1,051.- 
545.87. Money orders to the amount of $1,534,202.98 were issued. 




ERIE CANAL AQUEDUCT OVER GENESEE 



30 



THE CITY OF ROCHESTER 



In Rochester 



The average death rate for five years is 15.03 to 1,000. 

The wages paid out in 1910 amounted to over $19,000,000. 

Over $180,000,000 in stocks have been issued in local industries. 

Fifteen mills produce annually more than 1,000,000 barrels of flour. 

The value of the woodworking output annually is over $6,ooo,ood. 

Over $100,000,000 is invested in the manufacturing and wholesale trade. 

The customs receipts for the year ending December 31, T910, w^ere 
$531,312.08. 

The total output of leather and leather manufactured goods an- 
nually is $8,000,000. 

The amount of the local stocks listed with the Rochester Stock Ex- 
change is $75,250,977. 

A total acreage of 16,400 acres with five large and fifteen small parks. 

Three hundred and eighty-one miles of city w^ater pipe and 4.521 
hydrants. 

Forty pQV cent of all 
the carbon paper manu- 
factured in the world is 
produced in Rochester. 




A GUIDE AXl) HISTORY 



31 




A ton of siK'ci" is used e^•erv week and miles ni paper are coated and 
l\\ enly-ihree acres of Hoor space are utilized in the manufacture of sen- 
sitized ])roducts at the Kodak 
])lants. 

Rochester has eii^ht hos- 
pitals. — tile General. St. 
Mary's. the Homeopathic. 
Hahnemann. Infants at Dn- 
tario P.each, the New \nvk 
State, and the Dr. Lee and 
Dr. (i rah am institutions. 
Idiere are fixe orphan as\- 
hnns. 






IftMliBlll!! 




EAGLE TAVERN. SITE OF POWEBS BUILDING 



12 



THE CITY OF ROCHESTER 




Rochester Taxes and Property Valuations 

F Ihc niulliu.lcl advantages of Rochester as a city to live in 
and to do business in are considered there is none of its size on 
the continent to compare \vith it for the low tax rate, and it is 
justl\ claimed that it is an economically and finely managed 
municipality. The tax rate per $i,ooo for 191 1 is $18,967 
(eighteen dollars, ninety-six cents and seven mills). The total assessed val- 
uation of real estate is $152,588,132; personal property, $8,048,900; pension 
property, $436,400; franchise property, $14,427,500. The increase in real 
estate valuation since 1910 is $8,966,697. 

In many cities the collection of ashes and garbage is an additional charge 
besides the regular taxes, and in some municipalities the street lighting is a 
separate item. 

An immense reduction plant on the river flats disposes of the garbage 
and an incinerator to burn the rubbish is under construction in the same 
locality. 

There are 1,235 thoroughfares in Rochester and the number of 
miles of street pavements, not including graded streets or streets with gravel 
surface, is 182.525. There are over seventy miles of street asphalt; over 
forty-eight miles of brick; over twenty-nine of macadam; over fourteen 
of ^Fedina block and over seventeen of common Medina stone pavements. 




EET BRIDGE 



34 



THE CITY OF ROCHESTER 



Rochester — A City of Splendid Destiny 

OCllESTER has entered upon an era of growth and prosperity 
that will make it within the next quarter-century one o; the 
great cities of the United States. In point of manufacturing 
magnitude and cHvcrsified industries it is now a great and lead- 
ing city, and upon these facts must be based the material pros- 
perity of any municipality. Its products are sent to the farthest confines of 
the earth and "Rochester made means quality" is not a loud and blaring ad- 
vertising boast but the clear, vibrant voice of truth. 





In short. Rochester is so richly endowed in all that goes to make a town 
great and renowned that there is, after all, no cause to wonder at its marvel- 
ous expansion, nor to s])eculate on its glorious, sliining future. It is full of 
earnest men and women. tem])erale and energetic, honest and progressive, 
keen, alive, full of enter])rise. ( ireat capital is invested, great industries are at 
\\()rk. many of them larger llian those of any other city in the world. Be- 
cause of all these and many other reasons it may be said of a certaintv "Roch- 
ester is a city of splendid destiny." 



A GUIDE AXD HISTORY 



35 




ROCHESTER'S PARKS 

N America no city of twice its size, population and importance 
can vie with Rochester in its park system. There are 1.508 
acres embraced in twenty three parks, the Genesee Valley Park 
in the southern part of the city intersected by the Genesee river 
and the Durand-Eastman park on the shores of Lake Ontario 
on the nortiiern boundary line of the city being the largest. The latter of 
484 acres was recently donated to the city in perpetuity for park purposes by 
Dr. Henry S. Durand and George Eastman. It is being rapidly laid out and 
when finished will contain two lakes and six miles of waterway. Genesee 
\'alley Park is noted for its beautiful drives, its golf links, meadows, groves 
and sheep. Athletic clubs and boathouses dot the shore of the river. 

Seneca Park, in the northern part of the city, on the high banks of 
the river, is a beautiful park and the wildest and nearest to nature of any. 
It has a zoological garden, an aviary, elk, deer, and bufTalo runs, a lake and 
a swimming pool. Maplewood Park is on the opposite side of the river and 
vies with the former for its river and wooded scenery. An Indian trail lies 
through the thick woods and along the river's edge. Reservoir Park is being 
improved. Highland Park is celebrated for its beautiful floral collections, 
only two other parks in the country equaling it for the display of rhododen- 
druns and no ])ark in the world has a more superb or greater variety of lilacs 
— there being two hundred and twentv different kinds. 




A GLIDE AM) HISTORY' 



37 




RAILROADS AND RAILROAD STATIONS 

IX railroatl stations are located in Rochester: Tlie Xevv York 
Central on Central Avenue from St. Paul to Clinton A\enue 
Xorih : the l\., W. iS: ( ). on Stale Street : the Ijuffaio, Roch- 
ester »S: ritlshuri; and the J 'enns_\l\ania on West Avenue; 
the Lehii;h and JCrie on Court Street on either side of the 
alter roa<l is electrified as far as Avon. l"Aery da}- iSf) trains 
lepart from Rochester. 



'J"he 



arrive anc 

In addition are the electric trolley lines, the Rochester & Eastern to 
Canandait^ua and Geneva ; the Rochester, Syracuse & Eastern ; the Roch- 
ester & Sodus ; the lUilTalo. Lockport & Rochester, and the suburban 
lines to tlie lake and bay resorts known as the Charlotte and the Manitou 
r>each railways, the Sea Lireeze and the tilen Haven lines. Two inter- 
urban lines to connect with Scottsville and Caledonia and with Corninjj^ 
and bdmira ha\e been surxeyed and a spur from the .'"^ea I'.ree/.e line 
to connect with the city's Durand-Eastman lake park is in operation. 

Figures for comparative purposes are not obtainable but it is known 
that a much lars;er amount of freight goes out of Rochester than that 
wdiich is received. 




//i aii-iiij***^' 



38 



THE CITY OF ROCHESTER 



Here is a photographic reproduction of Alain street in March, 1865, 
when the waters of the Genesee overflowed and caused a loss of about one 
milhon dollars but not one death. After very cold weather and a heavy 




fall of snow a thaw came suddenly and overflowed the Erie and old 
Genesee Valley canals and then the river burst its bounds, submerging- 
the gas works, leaving the city in darkness and carrying away the Erie 
and Xcw York Central bridges. 



A GUIDE AXI) HISTORY 



39 




THE HEALTH OF ROCHESTER 

CITY is to be known in the future by the health of its chil- 
dren, the happiness of its mothers, the fair compensation 
and freedom of its workers from unnecessarily lon^ hours 
of labor. For the present we must jud^e of the health of our 
American cities by the general death rate and by the deaths 
For Rochester the average death rate for the past decade 
The death of babies 
com- 



ni children 
was 15.03. 

under five years of age 
pared with the countries of the 
civilized world, was ^j per 1,000 
born. This figure was oidy ex- 
ceeded b\' two countries in the 
\vorld. Norway and New Zeal- 
and. In the past decade the city 
has had more deaths among per- 
sons over 70 years of age than 
among children under 5 years 
of age. 

I^'or the protection of the 
health of its citizens, Rochester 
has one of the best of al)undant 
water supplies. 

Uy comparison, its food 
supplies are unusually well ])ro- 
tected. 





There is an attempt 
to surround the milk sup- 
ply with every possible 
safeguard ; a (piarter of the 
whole milk supply being 
obtained from tuberculin 
tested cows. Provision 
for the health of the chil- 
dren is made by the estab- 
lishment of summer milk 
stations under trained 
nurses, where mothers 
may obtain advice for 
their babies, and food at 
cost. 



40 



THE CITY OF ROCHESTER 




-ZHUGH STREET 



Throus^h the establishment of medical school inspection and school 
nursing, twelve medical school inspectors examined last year more 
than 15,000 school children, the nurses visiting- over 2,100 cases, largely 
in the interests of preventing children from becoming sick. 

In the establishment of dental dispensaries, under the auspices of 
the Rochester Dental Society, Rochester is a pioneer. 

The City provides for the care of its sick poor in the hospitals. It 
is now engaged in an attempt to abolish poverty and the dole of charity 
by establishing a new general philanthro])y so wide as ti) embrace the 
whole city, so lnn)ad as to take in the baby and its mother, the wage- 
earner and the working child, the care of the aged and infirm, to look 
after the sick in such a way as to abolish all sickness, except that which 
comes as a result of the senile changes of advancing years. 

Three new firehouses were built and equipped in 1909, making four- 
teen in all, besides three hose, six trucks, a watertower and a volunteer 
conipanv. The lUiilding lUireau has lieen reorganized and a commission 
of ex])erts has revised the building code to l)ring it abreast of th.e newest 
thought and practice in safe and sane construction. 



A GUIDE AND HISTORY 




<E POINT LOWER GENESEE 



A CITY OF HOME OWNERS 




111 mu'-huihlini; and owniiii; sj)iril has always lived m 
)clK'stcr. 'Idle proportion of homes owned hy household- 
ers is not surpassed by any other city, — the surest indica- 
tion of industry, thrift and faith in a city. This is essen- 
tially true of the artisan and the laljorer as well as of the 
merchant and the manufacturer. There are over 20,000 dwellinq; houses 
and no tenements of the character which blot the streets of other and 
larj^er cities. The city is spreading out from year to year, taking in more 
and more territory. In that respect also is Rochester blest, the surround- 
ing land being level and dry. 

An attempt has l)een made throughout these pages, in illustrating 
a few of the hundreds of beautiful homes that are the ])ride of Ivochester, 
to show that Rochester is. indeed, a "'City of I'eautiful Moines."' T.ut a 
volume of much greater capacity than this little book could be filled with 
pictures of the splendid residences, flanked by spacious lawns and em- 
bowered in grand trees and flower gardens that are to be seen in every 
(juarter of the city. An attempt would be e(|ual]y futile to name all of 
the main fine streets, luiless, with one exception, reference is made to 
I'.ast avenue, and that because it is so widely celebrated the world over 
as one of the finest residential thoroughfares in the I'nited .Stales. The 
pictures of houses contained in these pages were taken im])ariially and 
everxwhere as tvpes of the hotues the men of Rochester build and live in. 



42 



THE CITY OF ROCHESTER 



Rochester's Flower Shows 

Ileautiful. indeed, is the 
sight in Convention hall upon 
the occasion of Rochester's an- 
nual Flower Carnival, and if 
one has not seen the summer 
riot in the parks, gardens and 
lawns of the Flower City this 
disi)lay (*f flowers, plants, 
shrubs and rare orchids in No- 
vember aptly verities the city's 
poetical appellative. A depart- 
ure last year was made from the 
usual flower show. Convention 
hall being transformed into a 
bower of Nature's darlings ; 
while on the stage was imbed- 
ded a miniature lake surround- 
ed by rocks and ferns, and a 
cascade. si)arkling with electric 
lights, multiplied by cunningh- 





?E CEMETERY 



hidden mirrors, dashed into 
pools in wdiich goldfish swam 
among every variety of water- 
lily and other aquatic plants. 
Flowers and shrubbery were 
grouped in bowers or avenues 
banked on either side with 
S])lendid contrasting eflccts. 

One of the exhibitors from 
out of town said : "I have at- 
tended flower shows in Bremen,. 
Tk'rlin, Paris. Fondon and in all 
large cities here, including New 
^'(>rk. but I have ne\'er seen 
anything ihat compares with 
the beauty of the show here. 
They get out a bigger and more 
enthusiastic attendance right 
here in Rochester than they d» 
in New York Citv." 



A GUIDE AND HISTORY 



43 




CITY BEAUTIFUL PLANS 

iiOR years Ivochcstcr has been known as one of tlie most beau- 
tiful cities on the western hemisphere, but nothing is per- 
fect and, Hke all cities which have become imbued with the 
spirit of the City Beautiful movement, is planning for great, 
magnificent improvements. While nature saved the location 
of the city from ugliness and with no obstacles to overcome ; and its situ- 
ation is such that it may de\elo]i into a city of 5.000,000 inhabitants and 
still continue to grow evenly to the four points of the compass; while its 
main streets and inner small ])arks were laid out with reasonable fore- 
sight and liberality so that it has. to-da\', no congested districts, it is 
not possible for any city to grow into a great municipality without some 
defects in general arrangement. Rochester is a city of homes flanked by 
tine lawns and most of its residence streets are lined with handsome 
trees. It gives an admirable impression of orderliness as well as thrift 
to the stranger. Rochester was made beautiful by nature. Its beauties 
have been fostered by public spirit, intelligence and good fortune. 



B 






t^- 



lij jS5T:*r*t:_i^*!"--'' ■■ -i--^fej^-s 






f 



A>^-^^:y^. 



I I 



mmt 



mmk 



'tt&i^ 



PROPOSED CIVIC CENTRE MAIN STREET WEST 



A GL'IDE A\l) lilS'IORV 



45 



Through a committee of i)iil)lic-si)irite(l citizens who sulxscribed Sio.- 
ooo for the services of the three most famous experts in the United States 
Rochester has secured a plan for ■'riu- City I'-eautiful." These exjjerts 
devoted over a year to investigating and considerinii Rochester jirohlems 
and the plan the}- evolxed is a l)road, comprehensix e. far-seeintj one which 
will take years to consummate and millions of money hut the result is 
certain. The two main fealuro: first, llie creation of a ci\ic center at 
the head of Alain Street, a mai^nihccnt ])ul)lic s(|uare in the heart of the 
business section of the city, of which a new Cit\ Mall shall he the ke\ : 
second, the creation of an ornamental plaza exlendini; fr<>m the new 
railway station to Main Street, making a i;atewa\- into the cit\- throui^h 
which all who enter might find a vista of mar\elous beauty — these will 
make Rochester the City I'eautiful of the Americant continent. 

The consummatic^n of this plan ^\■ill ])ut the hnishing touches on the 
beauties that nature gave so abundantl\- and that have been fostered so 
carefully by public spirit and ])ri\ate enterprise for a hundred years, if 
carried out. Rochester will take its ])lace among the famous cities of the 
world. Tt will become the i^reat show citv of this continent. 




ITTLE. 342 WEST AVENUE 



46 



THE CITY OF ROCHESTER 




CLOVER STREET 



The proposed civic center is dependent on the acquisition of the bed 
of the Erie Canal by the city when that waterway is abandoned four 
vears hence. The City Hall is proposed at the junction of Main street, 
West avenue, the Erie Canal, Caledonia avenue and Elizabeth street. 
The surrounding square starts above Washington street, opening north- 
ward to a proposed northside thoroughfare and south to Spring street, 
including the bed of the canal. The illustration of this civic center gives 
the best idea of its scope and possibilities. On the sides of the square 
constituting the civic center are to be other public and private buildings 
of a style in harmony with the central idea. 

The Xcw York Central is erecting a new million dollar railway sta- 
tion that will be a credit to the road and to the city. The new station, 
its setting and approaches are of ci\ic importance, comparable with that 
of the proposed City Hall. The triangle plaza designed by the experts 
would extend from Central Avenue due south to Main Street; it would 
lead the passenger who alights from the train into the heart of the busi- 
ness district of the city. It is ])ropose(l to extend Joseph avenue, which 
flanks the right side of the station, straight through to Franklin street; 
to accpiirc tlic entire triangle between this line and Clinton a\-emie. the 
thoroughfare that Hanks tlie station on the left side: to take sufficient 




ROBINSON 2 SENEC/ 




CHARLES H WANZER 885 EAST AVENUE 




404 EAST AVENUE 



A GL'IDIC AND lllSrokN' 



49 



land t"r(im tlic sides of the triangle to comcrt hnth tlie llankini,^ avciiiK's 
iiil<i handsoiiu'. Ircc-lincd IxmKxards: to ]ir(i\ide an DrnanK'ntal station 
])laza at the north end: to re lot the reniaininj^- land tor the erection of 
stores and ai)arlnutHs or other commercial huildini^s. the a|)])carance of 
which shall he controlled to a reasoiiahle extent hy the citw 

There are nnmerous oilier ini])ortam >n,L;.L;est ion> in the city jjlan. A 
northside thoron,L;hfare. i)arallel to .Main street, will he laid out. the east- 
ern end of which will terminate in the plaza and the western end in the 




S COLEBROOK SUMMERVILLE BOULEVARD 



civic center S(|nare. W ilh the ahandonmenl of the canal, another east- 
side lionlevard will he laid out that will also tend to relie\ e con.^eslion 
un Main street. There are new parks and i)ark honlevards sn.u' .jested. 
The two main features of the plan, the ci\ic center at the western 
end of the Main street husiness section and the plaxa at tiie eastern end 
of husiness activities, are concei)lions that will \uukv Rochester the L'ity 
r.eautiful of the future. ( )ther minor thiii.us may he added from time to 
time, hut the consummatii ni of these two niaj^nificent ideas will i)ut the 
finishini' touches on the huildiii"' of the citw 




^ES 594 WEST AVENUE 




JOSEPH E SCHEUERMAN 25 SENECA PARKWAY 




FOSTER WARNER 5 PRINCE STREE1 




EVEREST. 506 WEST AVENUE 



A Gl'ini". AM) IIISTORN' 



53 



EDUCATIONAL FACILITIES 



^|EXI^l\( )rS ai)i)n>])riatiMn> t',.r public >c1i(h,1^ hv the laxpaycrs 
|: and liberal shifts of citi/.cns to iii.stituti< ms hasol on prixate 
ciuluwnient liaxo built up in this city iu the past rtt'ty year> 
.'^_ , / ihe broadest and most substantial educatinual system tn be 
found in the country. The opportunities k)r ecUication 
from kinderi^arien ilirou,uh ct)lle,ne are so freely extended and so wisely 
expanded that its effect < m the citizenship of the entire community can 
l)e seen in exery held of endeax'or. 

The rniversity of Rochester is famous as a center of learning. The 
Rochester Theological Seminar}-. St. 1 Bernard's Seminary, fouuded bv 
the late I'.ishop McOuaid, for the education of xoung men for the priest- 
hood, and the Wagner Memorial College for Lutheran candidates for the 
ministry, lead among their (kMU)minations. The Mechanics Institute, 
a great industrial and art scluxil. one of the first of its kind in the coun- 
try, has 4.000 students in three departments — industrial arts, manual 
training and mechanic arts course. 

The i)ublic school system is celebrated for its efficiency and the 
parochial school system is not surpassed by any other C'alholic diocese of 
.\merica. 




IGH SCHOOL 



54 



THE CITY OF ROCHESTER 




There are thirty-eight jnibhc schools, two high schools and ten 
evening schools and one evening high school, in all of which during the 
past year 38,926 pnpils were registered. \'ocational schools for both 
sexes are established. 

Playgrounds, summer vacation schools, social centers and civic clubs 
are maintained in all sections, so that the people of the city are making 
use of the expensive school plant in every possible way, outside the reg- 
ular school curriculum and the routine school hours. 

Tn ten years eleven new scln^ol buildings, including two high schools, 
have been erected and eleven additions cqui]ii)ed with the best and most 
modern pro\'isions for light, heat, sanitation and instruction ha^■c been 
constructed. A total of 310 new school rooms in these 22 new buildings 
and additions have been created at a cost of $1,345,000. The salaries of 
the teachers have been liberally increased in all departments, a total of 
$389,000, or nearly too per cent, having been added to the teachers' bud- 
get. 

The census board makes it possible to locale the residence of e\-ery 
child between four and fifteen }-ears of age. 




GEO M WETMORE 4 LAKE VIEW 




I20 LAKE AVEr 



56 



THE CITY OF ROCHESTER 




I'liere are 22 Catholic parochial schools in Rochester with an attend- 
ance of 11,301. The Catholics also maintain a high school with an at- 
tendance of 280. 

At the University of Rochester (hiring the past year the attendance 
was 405. 

The Western New York Institnte for the Deaf and Dnmb is also 
located in Rochester, on 
St. Panl Street, at the 
approach to Seneca 
Park. It is a long es- 
tablished and famons 
i n s t i t n t i n. having 
tanght thousands of 
young men and women 
to earn their own lixli- 
hood. 

The Mechanics" In- 
stitute, founded as the 
Atheneum and Mechan- 
Institnte by Ca])tain 
Henry Lond) in 1885, 

now occupies a tine thorvald maugren 152 senega parkway 

liuilding", the gift of 

George Eastman, at i'lymouth avenue and Spring street. A hall and art 
l)uilding has recently been erected on the site of the old Rochester home- 
stead, corner of Washington and Spring streets, through the be(|uest of 

JMrs. Alice J. Bevier. 

Rochester has a 
beautiful Hag, which 
was designed I)y |)a\id 
Jl. S])ear, jr., and offi- 
cially adopted in k^io. 
It is of blue, which re|)- 
resents the exce])tional 
water and e 1 e c t r i c 
power: white, .symbol- 
i>;ing the cleanliness of 
I'u- city, and gold for 
the tlnancial strength of 
Hk' city. On the wliite 
-^■-' --- I' •-- lield are the Rocliestcr 

tamil\- Coal of arms 

RUTGERS STREET - <lllll.-i. 




A GLIDl': AND IIISTOin' 



57 



Aquatic Clubs 

T h c unsurpassed 
facilities for a(|uatic 
sport and ])astinie in 
and alxnil Rochester 
lia\e created and sus- 
tained with ^reat i)op- 
idarity the Rochester 
"S'acht Club at Suni- 
merville. the (lenesee 
Yacht Racing- Associa- 
tion with its clubhouse 
at Charlotte; tw<> ca- 
noe and se\ eral boat 
clubs on the upper 
ri\er and four canoe 
clubs with tine houses 
on Ironde(|Ui tit bay, an 
ice-boat club on the 
bay. l^esides a dozen 
other clubhouses on 
cither side of this beau- 




GEORGE KAELBEf 




G, STRONG 505 UNIVERSI 



tiful body ol water. 
Then there are a score 
or more clubhouses 
aloui; the sandy beach 
of Lake ( )ntario from 
Charlotte to Manitou. 

The waters of the 
(ienesee from the parl< 
for thirty miles south- 
erly form ad\ aniaj^es to 
owners of canoes and 
inotor-boats. Twenty 
miles farther south are 
the "IIi,t;h 15 a n k s" 
wiiere the waters ha\'e 
cut ihrou.^h hundreds 
of feet of rock, and I'ort- 
ai^e I*'alls and (^den Iris. 
— the new state park. 





kDIES RESTAUR* 





E WOODBURY. 344 LAKE 




GEORGE E NOETH 904 EAST AVENUE 



60 



THE CITY OF ROCHESTER 



EXPOSITION PARK 

S a nu)iuinient to the foresis^ht of the present Mayor of Roch- 
ester — Ilirani H. Edt^erton — Exposition Park will stand 
more enduring' than marble or tablets of bronze. Shortly 
after he was re-elected in upQ he had a vision. As he 
gazed upon the site of the old State Industrial School, with 
its dozen or more buildings and its fort}' acres of land, he picttired in his 
mind how it could be transformed into a large recreation park for the 
use of the peojile summer and winter and wherein a large industrial ex- 
position could be conducted, similar to the famous Toronto Ex])osition. 




f^M?^ 




!DSEYE VIEW OF EXPOSITION PARK 



The Industrial School had been used for half a century as a place of 
detention for iu\enile delinquents. It was surrounded l)y a grim, for- 
l)i(l(ling wall Iwehc feet high, ^\'hen first established it was on the out- 
skirls ot the city, but as the cit}' exjianded it soon became an irritating 
blot on one of the fmest residence sections of the city. After some vears 
of agitation the slate decided to moxe the school into the countr\'. 

Then it was tliat .Mayor l"jlgerton. after inducing- the state to trans- 
fer the site to the city for a consideration, started in to retleem the old 
grounds and to transform them into an Exposition Park such as no other 
city in the country has. Such buildings as were worth sa\ing were 
(|uickly ])ut in order, others were razed: the old ])rison wall came down. 

To-day Ex])osition I'ark is one of the most \aluable assets that the 
City of Rochester ])ossesses. Fifteen acres of the site are enclosed with an 
f.rnamental steel fence. Inside this are three exposition buildings with 



A GL'II)]-: AM) IIIS'IUKN 



(.1 



ai)])r<)ximatcl\- loo.ooo feet of tloor space. Tlic mM chajK 1. a nicKlcni 
tirc])ri)<)f l)iiil(linj4. is now an assembly liall. willi >ta^i' ami L;allci\. in 
which 1.500 i)eopk' can he seated, .\nother hnildim; has hcen trans- 
formed into an a(|uarium. Anoihcr i> to hr a /.oo. .\ new hnildin.L;- will 
contain an art gallery and the athninistration otitice'-. 

The sum of 8300,000 has been ai)i)ro])riated by the ( .mnnou c'..uncil 
for these improvements. .\s the site is wortli an e(|nal amoiinl the cil\- 
now has a S^cxo.ooo plant wherein municipal acti\ ities can be conducted. 

.\s the city charter does not ])ermit a municii)ality to em;a!.;e in the 
e.\i)osition business, a ])ri\ate cor])oration, consisting; of ])ublic, semi- 
|)nl)lic and ])rofes^ional and business associations, was or^ani/.e<l under 
the direction of tlie Mayor, who is the honorar\- president, and this cor- 
poration Conducts the annual industrial exposition in the fall. The prolit< 
are to be usvi\ in (le\elopin^- the i)ark, the surphis to |l;i> into the city 
treasury. This exhibition will take the place of the annual expositions 
held with such ^reat success in (."omention and Ivxhibii Ilalls under the 
auspices ol the Chamber ot COnmierce. Inder the new manat^cmcnt. 
howexer, and with tlie floor space so i^reatly increased, the doors will be 
thrown open for the exhibition of i^oods manufactured in any i)art of the 
world, while ])revious exi)ositions displayed Kochester-made i^oods only. 




— « 



pin ¥'xT^ 





SENATOR 



3RMROD ORMROD ROAD CHURCH 



62 



THE CITY OF ROCHESTER 




Does It Seem Possible? 

does not seem credible in this present age that no longer 
than 1877 a telephone operated by the water works depart- 
ment from the city to Hemlock lake was then used for 'the 
first time in Rochester and that it was the longest tele- 
phone wire in the world. Or that Rochester had its first 
electric light in 1882. then being installed in drygoods stores as an exper- 
iment. Or that in 1884 there were 81 horse-cars and two herdic coaches 
(on East avenuej drawn by 424 horses, and that 225 men were employed 
by the "Rochester City and Brighton Railroad." 

The streets were first lighted by gas in ^849. The first telegraph 
office was opened in the basement of Congress hall in 1845, ^^^ ^^^ i860 
was effected the consolidation of the New York, Albany & Buffalo Tel- 
egraph companies with the Western Cnion which was composed largely 
of Rochester capitalists. 

Coal was first brought to Rochester in 1846 l)y Jonathan Child, the 
first mayor, to be used in furnaces and foundries. N. T. Rochester & 
Co. brought in a large amount the following year and the accumulation 
of the breakage of this coal was first used by the members of this firm 
in their own households. It was not until 185 1 that Roswell Hart intro- 
duced coal for domestic use, furnishing stoves and even lighting the fires 
for his customers "who were slow to adopt the improvement." 




75 BERKELEY STREET 




10T. 29 SENECA PAR 




\RTMOUTH STREET 




10TEL ROCHESTER 





»DIES RECl:PIlO^ 



GENTLEMEN S CAFE 




CHARLES BERGENER. 325 GLENWOOD AVENUE 




i^OTSCH JR 331 GLENOOOD AVEN.E 



L 



66 



THE CITY OF ROCHESTER 



The Weather and the Climate 



A reason why life is 
worth living if you live 
it in Rochester is the 
fact that the climate is 
far better than in other 
]>arts of the same zone, 
Ijccause it is situated on 
a high plateau near 
Lake ( )ntario. The 
weather is indicated by 
these statistics: Thirty- 
five years mean annual 
temperature 47.3. mean 
maximum 55.4. mean 
minimum 39.2, highest 
()i). lowest 14 below\ 
mean annual rainfall 34.4 inches, average annual snowfall 86 inches, 
average number of clear days S^t,. ])artly cloudy 124. chxidy 158. 




iRD C EDEL 






ADAMS 14 SEN 



k 




JED GLEASON. 31 1PPLETON STREE1 





5SCAR B SPIEHLER, 131 SENECi 




I 



70 



THE CITY OF ROCHESTER 



ROCHESTER CHAMBER OF COMMERCE 





HE Rochester Chamber ui 
Commerce has kept pace in 
L^rowth and development 
with the remarkable record 
made by Rochester within 
the last decade and is an immense factor 
in advancinf^' the l)usiness interests of 
the city and in indncing- many national, 
international and state organizations 
and societies to camp within the walls 
of the city. Largely through the agenc_\- 
of the Chamber of Commerce a number 
of industrial plants employing thousands 
of hands has been added to the roll of 
the city's manufacturing establishments. chamber of commerce building 

No land sites or bonuses of any kind are 

offered, the advantages of Rochester itself being deemed sufficient in- 
ducement to the manufacturer provided that this be the logical point 
for his industry. 

When the Rochester Chamber of Commerce was incorporated in 
the year 1888. its certificate stated that its objects were "to foster the 
trade and commerce of the City of Rocheser ; to protect such trade and 
commerce from unjust or unlawful exactions; to reform abuses in trade; 
to diffuse accurate and reliable information among its members as to 
the standing of merchants, and other matters; to produce uniformity 
and certainty in the customs and usages of trade ; to settle differences 
between its members; and to promote a more enlarged and friendly in- 
tercourse between merchants." 

The trade and commerce of Rochester represent the \ital causes of 

the growth of the city. Dur- 
ing the last twenty-three 
A'cars tliere has been an 
enormous increase in busi- 
ness in the city: in some 
cases a striking and remark- 
able advance, but there has 
been, in addition, a growth 
tliat coidcl only have been 
attained through the close 
,'iffiliation of merchants and 




72 



THE CITY OF ROCHESTER 



manufacturers of the city, the consequent enlargement of ideas, and the 
not yet fully realized power of organized public opinion. The growth 
in the last ten years in manufacttiring, jobbing, and retailing- in Roch- 
ester has been more than normal. The city has passed through with 
safety the different commercial crises that will occasionally ^•isit a coun- 
try and with a record not matched by man\- manufacturing centers. 

The business men of the City of Rochester occu])y a unique posi- 
tion, for to them has come a realization of the fact that the problems 
of the city's life are so interwoven that the business man of to-day finds 
himself compelled to take an interest in man_\- things which did not, a 
few years ago, come within the sco])c of his work. It follows from this 
that the activities of the Chamber of Commerce are so -liroad as to in- 
clude every endeavor which aft'ects the welfare of the city. 

In short, "To make Rochester the best city to live in and do busi- 
ness in is the aim and desire of the Rochester Chamber of Comiuerce. 
It is a bureau of ser\ice for the merchant, the manufacturer, and the 
citizen." 




4D PARK S* 



109O-II00 SOUTH AVENUE 



A GUIDE AXIJ HISTORY 




ITINERARIES— "Where to Spend the Day" 

I IK Mower L'il\' lakes pride in heini;' able to offer the resident 

and visitor both aninsenient and \)vu\]i in trips to various 

summer resorts; lor it 

has more phices of this f 

kind within a radius of 
tifty miles from the city than an)' other [; 
munieipalil}' in the eounlry. 

"Where shall we spend the day?" 
is often heard from \-isitors who come 
to Rochester, attracted by the .^lowins^- 
,<ieneral reports of others who lack any 
definite i)lan re^ardini;- their sta_\- here, 
llere are outlines of inexi)ensi\e 
but highly interestins;- trips which may 
])e taken in and about Rochester: 

Genesee Valley Park 

A day may profitably be spent in 
inspection of the city's park system. 
Roard a car marked on the front vesti- 
bule South avenue or Plymouth ave- 
nue ; the terminus of either line is within the confines of (lenesee \'alley 
Eark, consisting of some three hundred acres on the east banks of the 
Genesee river, on the southern border line of the city. The gently rolling 
ground, shaded by giant trees, with well kept drixeways and highways. 

showing the highest 
type of the landscape 
architect's work, will 
aff'ord the lover of na- 
ture a true apprecia- 
tion of the beautiful 
w(Trk of the creator. 
Public g r o u n d s for 
golfing, lawn tennis and 
polo playing; boat- 
rides on the Genesee, 
canoeing in Red Creek, 
and concerts by the fa- 
mous Park band, all 
are to be enjoyed. 





<CE. GENESEE 



74 



THE CITY OF ROCHESTER 




IE GENESEE 



/lEADOWS 



Highland Park 

On the way to Genesee \"alley Park, via the South avenue Hue, a 
stop may be made at Highland Park, which, although one of the 
smallest, is at the same time one of the most interesting of the city's 
parks. It contains the finest collection of shrubs in the country, there 
being more than i.ooo species of the r,8oo varieties indigenous to this 

locality. Horticulturists from all sec- 
tions of the country have come to Roch- 
ester solely to inspect this beautiful 
park. Included in Highland Park is 
one of the reservoirs which furnishes 
the city water supply. A splendid 
bird's-eye view of the city may be seen 
from the ]^,a\ilion. 

Another beautiful view of the city 
may be obtained in going on the Mon- 
roe avenue car to Cobb's hill. Reservoir 
Park, where is located the other reser- 
voir recently constructed and holding 
144,000,000 gallons of the ])urest drink- 
ing water in the country. 

At ricnescc \'allc\- Park board a 
car bound for the center of the city, 
marked on the front Acstibule Seneca 
Park. I'his tract of land in the north- 
ern section of the city retains much of 
the beauty of the virgin forests, rocky, 
tree-covered cliffs, and Indian trails, 
which caught the eve of the first white 




GENESEE 



A GUIDK AXl) I1IST()R^■ 



man wlm came into 
lliat >cction. Within 
the hmits is a zoologi- 
cal collection and an 
a\iar_\'. well \vr)rth a 
\isit. to which the city 
is constantly making; 
additions. Swan Ixiats 
traverse o\er the wa- 
ters of 'IVout lake in 
summer and in winter 
tlie ice ati'ords tine skat- 
ini^i for all. Tlure are 
weekly concerts hy the 
I'ark ])and in the beau- 
tiful stand (Ml the lake 
shore. 




HE BIRCH GROV 



.\la])k\\oo(l i'ark. on the west hank of the ri\er. is reached on a 
Lake a\enue or Charlotte car. This park is a plax^round for the chil- 
dren. r>ut it also abounds in beautiful walks and an Indian trail altMi<j; 
the shore of the ri\er and affords une(|ualed scenic beauties of the ri\-er 
and oi)])osite wooded cliffs oi the L^or^e of the (ienesee. There are a 
lake, ball i.iroun<ls and contrivances for the exercise and joy of the chil- 
dren. 

A short walk from the terminus of either the Sunnnerxille or Sea 




MOUTH OF RED CREEK AND GENESEE 



SENESEE VALLEY PARK 



76 



THE CITY OF ROCHESTER 




GENESEE 



Breeze line will bring the visitor to the Durand-Eastman Park, the 
newest and in some respects the most beavitiful of the city's recreation 
places on the shores of Lake Ontario. A spur from the Sea Breeze line 
has recently been constructed. 

On the trip to Seneca and Maplewood Parks views may be obtained 
of the Falls of the Genesee, but the best scene is from the latter park or 
Driving Park avenue bridge at the entrance of the park. 




IS CARE GENESEE 



A GUIDE AND HISTORY 



n 



Sodus Bay and Intermediate Points 

Those intc'resle«l in agriculture 
and liorlicuhurc will do well to take 
a tri]) al<)nLi- the K(-)cliester v^ Sodus 
Hay line to Sodus I'oint. some thirty- 
miles east of the city. This will afford 
a L;limi)se of the finest farms and 
orchards in Monroe and Wayne coun- 
ties, and. lerminatinj^- at Sodus l>ay, is 
one of the most beautiful s])ots on the 
lake. Ihe Sodus Uay car may be 
boarded at the intersection of Clinton 
A\-entie South and Main Street ]''ast. 
Stop-offs at some of the \illa,^-es en- 
route may jiroxe of ^reat interest to 
some, as atifording opportunity to \ie\v 
the hio-hest type of villages in the 
country. 

In the Lake Country 

The lover of beautiful scenery will 
delit,dit in a \isit to the so-called "Finj^er 




OFF CHARLOTTE PIER 




-'i^if?^:^^^^---- 



JERS BOLD SENEC/ 



Lakes." but a short dis- 
tance from the city, by 
train or trolley. The 
swift and comnK^dions 
trolley cars ^i\-e speedy 
access to these reg^ions 
by way of Canandaii^ua, 
( leneva. Auburn and 
."^^kanea teles, terminating:;^ 
if desired in the city of 
.^^yracuse. from which 
the \isitor may return in 
the shortest p o s s i b 1 e 
time by trolle\-. 

denexa. which is 1<1- 
cated on ."^eneca Lake, 
affords a view of the 
lake from the top of the 
hill, the site of Mnliart 



78 



THE CITY OF ROCHESTER 



College, which is most attractive. Ithaca, with its Cornell Cniversity, 
is at the lower point of Caynga lake and Seneca h^alls at the upper. Vou 
can go aboard the train to Seneca I-'alls and the boat to Ithaca and enjoy 
a pleasant and ]:»rofitable day. 

A\^atkins (ilen is a natural park, easily comparable to the finest nat- 
ural scenery in the C'nited States. As its name suggests, its formation 
is irregular. Hills and valleys, with rocky outcroppings, waterfalls and 
other natural beauties abound. The trip can be made in a day on the 

railroad and should not be overlooked. 
Trains over the Lehigh A'alley 
run directly to Hemlock and Cana- 
dice lakes, the source of the city's 
]nire water and both beautiful l)()dies 
of water. 

Trolleys over the Erie give access 
to Conesus lake at Lakeville. The 
fishing in this body of water is un- 
usually' good and there are several 
delightful resorts. Over the Erie, also, 
one can easily^ reach the grape coun- 
try surrounding Lake Keuka. 

A visit to the Caledonia State 
l'"ish Hatcheries, o\er the Buffalo. 
Rochester & Pittsburg Railroad, is 
instructive and particularly interest- 
ing to disciples of Isaak Walton. 'Idiis 
road will also convey one to beautiful 
Silver lake. 

Within a few }e;irs the historic 
Erie Canal will be but a memory as it 
will soon be reidaced 1)\' the liarge 

IN PALMER S GLEN _ • 

Canal. Special boat trii)s can be ar- 
ranged with owners of crafts docking in the \icinit}- of I"'xchange street 
bridge. This trip will alTord \iews of the Barge Canal construction and 
of the fine counlr\ around Rochester. 




To the Thousand Islands and Canadian Ports 

Rochester affords the best connections with the Thousand Islands 
and the beautiful Si. Lawrence i)orts. During the sununer months swift 
steamers sail from Charlotte e\ery night for the Thousand Islands. The 
])assengcr goes to sleep before he leaxes Charlotte and awakes next 
morniuij in the beautiful r>a\' of ( )uinte. In rai)id succession landinsjs 



A GUIDE AX I) HISTORY 



79 



are made at tin}- [)orts nestled in anions the hills in the niosl |)ielures(|ue 
surroundings. Some of the boats <;o down the American channel to Alex- 
andria I»ay and return 
by way of the Canadian 
channel ; thus afTordiui; 
a view of all of the dif- 
ferent places in this 
\\ondertul reL;ii)n. 

The \isitor who 
has a week to spend 
will do well to take the 
trip down the Si. Law- 
rence to Montreal and 




Quebec. A week's trip 
may bej^in at Charlotte 
Sunday nis^ht or by 
\arious other steamer'- 
,;oini;- to the Tliousani 
Islands, conned im 
with lines on the St 
Lawrence for these tw 
cities. Stops are made 
al all of the ri\er ])orts an( 
all ]ilaces of iiUerest. ( )n the way to Montreal the boats show the wihlly 
tumbling rajiids of the St. Lawrence which in itself will i)rove a memor- 
able cxi)crience. This trip may be made with ease in a week on 
boat, but those who prefer may shorten the time 1\\ transferrii 



sut^cienl time is ui\en for the inspectiMii 



■^ame 
t the 




1ER 19 SENECA PARK 




W ZOLLER, 1340 LAKE AVENUE 



A GUIDE AND HISTORY 



81 



I'housand Islands from one line to another. Many people sailinii;- for 
Europe go through Rochester by way of Montreal. 

An over-night lake trip on the steamers "Toronto" or "Kin,!;ston" 
will bring one to Toronto in the mornin,i4. where several hours may be 
spent ; returning to Rochester at 9 o'clock in the evening. 

Going westward, the Buffalo, Lockport & Rochester trolley line 
gives access to beautiful Olcott Beach, where a large steamer plies across 
the lake to Toronto. Continuing the trolley trip from Lockport brings 
the visitor to Niagara Falls. Thrice weekly commodious steamers on 
the Richelieu & Ontario Navigation Company's line leave Rochester at 
8 o'clock in the morning, reaching Youngstown at 2 o'clock in the after- 
noon of the same day. This is a beautiful westward trip along the Amer- 
ican shore. An hour and a half is given at Youngstown, allowing the 
passenger to take the trip up the wonderful gorge of the Niagara, view- 
ing the Falls; returning the boat leaves at 3:30 o'clock, in time to reach 
Rochester at 9:30 o'clock the same night. 



V"--: 




82 



THE CITY OF ROCHESTER 




G, STUBER. 129 



<E AVENUE 



No other city of its size can compare with Rochester in the number of 
electric hghts, there being 3,914 arc, and 592 incandescent, and there still 
remain 107 gas lights. 

There are 112.6 miles of trolley lines. 

The amount expended in city improvements for the eighteen months 
ending June 30, 191 1, was approximately $1,600,000. 




A GUIDE AND IIIS'I(JK\' 



83 




YCEUM THEATRE CL 



A cursory inspection of 
Rochester's park system will 
consume the better part of the 
da}- and will hrin^' the xisit^r 
hack to the center of the city 
for the evening's amusements, 
Avhicli ma\' he of a xaricd char- 
acter. Rochester is a theater 
center and durini;- the winter 
season performances of a hii^l'h 
class are presented l)y the best 
metropolitan companies; dur- 
ins.;- the summer months some 
of the \aude\ille theaters are 
open and t;ive excellent ]:>er- 
formances. 

Trolley and Boat Ride 

Here is an(~)thcr sugges- 
tion: Hoard a car anywhere 
and secure a transfer for the 




SEA BREEZE 




flCMASTER 1006 LAKE AEVNUE 




A GUIDE AND HISTORY 



85 



I 




BLAST FL 




Glen Haven car to Iron- 
dequoit Bay ; ask con- 
ductor for a combination 
trolley and boat ticket. 
At Glen Haven a swift 
gasoline launch will car- 
ry the visitor the entire 
length of the Bay to Sea 
Breeze. The boats will 
stop at any one of the 
numerous resorts which 

dot the shores of this 2;^?-*=-- 

beautiful body of water. of -.ndequo.t b*y 

Sea Breeze Park, at 
the northern end of the bay, is maintained and operated exclusively for 
picnickers. At this point steamer may be boarded for the four-mile trip 
to Ontario Beach. The summer visitor cannot aflford to miss Ontario 
Beach Park. It has been well called "The Coney Island of Western 
New York," and a whole day may be spent within the gates. 




JRTON WARREN. 531 CULVER ROAD 




1/OGEU. 55 HUNTINGTON 



A GUIDE AND HISTORY 



The tr<.lley 
ride back to the 
city will a I'i o r d 
you a view of one 
of the best resi- 
dential sections of 
Rochester alon- 
beautiful Lake 
a\euue. 

A suL^^estiiin 
for the third day. 
The car marked 
" Su m luer vi lie" 
takes t)ne to that 
s u ni ni e r resort 
and to W hiie Cit\-. 
Some time may be 
S])ent in an inspec- 
tion of the city on the bluff at Windsor Hcacli. where hundreds i 
ester residents spend the summer mouths, in the 0])en. livinij 
nature, \isil the .\rmor\- of the .\ational Keser\-es at Summer 




OVERLOOKING IRONDEOUOIT B« 



.f Roch- 
close to 
,ille and 



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P A FOWLEF 



rFRRACE SUMMERVILLE 



THE CITY OF ROCHESTER 




the gunboat "Sandoval" which is the flag ship of their fleet. After lunch 
cross the Ferry. A short walk brings one to 
the Charlotte terminal of the Manitou Beach 
line ; board a trolley for an eight mile ride 
along the shore of the lake to this popular 
resort. Or the visitor may stay at any of the 
ponds that skirt the southern edge of the 
railroad. 

A Day on the Lake 

A day on the lake will aft'ord an ideal trip. 
The mammoth car ferry "Ontario" makes 
frequent trips to quaint old Coburg, Canada, 
both summer and winter, at a small cost. 
This is a large steel steamer wdiich has the 
most up-to-date equipment. A car marked 
Genesee street or W^est avenue will take the 
visitor to the Buffalo, Rochester & Pittsburg 
depot : a steam train connects with the car 
ferrv at the river docks in Charlotte. 





NGTON PAf 




G BENNETT. HIGHLAND AVENUE 



€^^ 




•iMMiSsm 



iBBETT. 369 MAPLEWOOD 




JOHN F DAILEY. 307 WESTMINSTER ROAD 




«ES H HANNA. 6 PARK VIEW 



92 



THE CITY OF ROCHESTER 



St. Paul street, or 
Lake or Lyell avenue 
cars pass Piatt street 
bridge for a view of the 
Upper Falls, 85 feet 
high. The first two 
lines pass Driving Park 
avenue bridge, 212 feet 
above the river, and 
from which the Middle 
and Lower Falls may 
l^e viewed. 

yit. Hope cemetery 
is reached by Exchange 
street or South avenue 
lines. The Charlotte 

cars pass Holy Sepulchre and Riverside cemeteries. 

Clinton Avenue South or Monroe avenue lines will carry passengers 

to Washington square, Soldiers' and Sailors' monument. Convention and 

Exhibition halls. 




SES, 282 BA 



^'•.^;S,'S, 





LOEFFLER I004 ST PAUL STREET 




HOESEN. 1020 ST PAUL STREET 



94 



THE CITY OF ROCHESTER 




In Building Operations 

Rochester has been for a numl)er of years one of the foremost of 
American cities — 2,466 new residences, factories and commercial Iniihl- 
mgs having been erected in 1910 at a cost of v$ 1 0,082,528.00 ; while in 
1909 the amount was $9,272,132, an increase of $810,396. The total 
amount expended for building since 1898 down to December 31, 1910, 

was $58,697,423.25. Permits for 
building in the first five months 
of 19TI called for an expendi- 
ture of $3,537,029. It is esti- 
mated that there are nearly 
twenty thousand residences in 
Kochcster. 

Rochester's Public Market 

Rochester has a fine, self- 
sustaining public market cost- 
ing $250,000, located in the 
northeastern part of the city 
along the elevated tracks of the 
New York Central lines with a 

POWERS HOTEL 

total area of ten acres. Thous- 
ands of tons of farm products are brought in from the surrounding fertile 
country, and sold in the city or shipped to the Nev/ York markets. The 
volume of business in 
1910 was over $1,500.- 
000. Nearly two thous- 
and teams drive into 
the market many da}-s 
during the bu.sy season. 

Dr. Alexander (ira- 
ham RcU. inventor of 
tlie telfi)h(inc. said on 
July 5, 191 I . in Roch- 
ester, of Rochester: 
"Ynu have the most 
l^eautiful city and the 
finest i)cople of an_\- 

l)lace 1 know." p k,ng, ,57 senega parkway 

State roads in every direction connect Rochester with all points of 
the comjniss, making ideal trips for automobilists. 




A GUIDl'L A XI) lJISTOK^■ 



95 



CLUB LIFE IN ROCHESTER 




a|Ll'15 life in Ivoclicsicr i> \(.'r\ LxU-ii>i\ c aiul pii t^ressiNe. 'I'lie 
1 Genesee \'alle}'. Rochester and COunirv < 'lul>s oecu])}' tine 



mies in l^asl A\enue, the hitler a >h()rt (hslance south of 
ihe city in the town of llrii^hton, surrounded hy beautiful 
grounds with L;oIf links and tennis courts. 
The Rochester W hist Lluh has a spacious home in Xnrth i-'ilzhu^h 
street, in the heart of the business section of the city. The Rochester 
.\thletic clui) lias a tine, 
1 ) u i 1 d i 1 ii;' o n ( " I i n t ( ) n 
a\enue North and a 
t rack,L;ri >unds and hoat- 
liouse in ( lenesee \'al- 
ley I'ark on the west 
hank of the ri\-er. 

l']) on the eastern 
bank of the ri\er at 
ITniwood avenue .and 
the W'olcott road are 
situated the beautiful 
Ljrounds and new club 
house of the Oak Mill 
Country ("lub. 

The Rochester ^^'lcht 
C"lub, famous for its 
successfid eti'orts in re- 




<EW ELLIOTT 249 C^ 




tainin<4 the Internation- 
al C"u|). h;is tine (|uar- 
ters at Summer\-ille on 
the lake front. .\ lars^c 
basin is bein;^- built in 
the river. 

The Mas(-)nic Club 
is luxm-iously provided 
for in the Masonic 
T e m p 1 e. while the 
Union Club shares with 
the Knii^hts of Colum- 
bus the entire top iloor 
of the Triani^le build- 
in R- 



JUL 19 lilll 



96 



THE CITY OF ROCHESTER 



Fraternal and Secret Societies 

The fraternal and secret societies are very largely represented. 
There are eight posts of the Grand Army of the Republic with six wom- 
en's auxiliaries ; seven Masonic lodges and a number of the higher bodies 
in Masonry and women's allied associations. There are nineteen lodges 
of Odd Fellows and allied branches ; seven lodges of Knights of Pythias 
and several hundred lodges, chapters, tents, encampments, etc., of about 
all the secret societies that are worth joining. 




^SONIC TEMPLE. CLINTON AVENUE NORTf 



r 



One copy del. to Cat. Div. 



*U! 2i 19H 



LIBRARY OF CONGRESS 



.^„__._^ 411 5 1^ 



> 



